Content is the atomic particle of marketing
Content is at the very heart of your company’s website, so every part of it has to be of the very highest quality. People searching the Internet for products and services are overwhelmed with information; your website has to communicate clearly and effectively in order to stand out. Content marketing improves your website’s existing information and provides fresh material that is strongly written, engaging, and valuable.
People shopping online for products and services look for authoritative resources in order to learn about important purchasing choices. Strong content can position your company as an expert resource and leading provider. The material presented on your website can explain complex concepts in a meaningful and relevant way, thereby increasing the chances that people will choose to make you their preferred vendor. Content can also be created to SEO standards in order to make your website more accessible to searches.
Strong on page content includes four important features: Research: Your website’s content has to reflect accurate information in order to be truly valuable
Copy writing: Copy must be strongly written, persuasive, and crafted according to your particular needs. Strategy: Content is a vital element of promotional and marketing strategies and must further your company’s goals. Syndication: These tools allow your company’s content to be shared quickly and easily on relevant social media platforms, thereby providing even greater visibility
We identify the words people search for that take them to your business. Our team then helps you decide which ones are worth competing for.
We expect the best from our content team, and in turn, they rise to the occasion. Our content writers are experts in the topics and trained on SEO content writing.
Your website’s content has to reflect accurate information in order to be truly valuable. Our team of content creators provide all the material your website needs to get noticed.
These tools allow your company’s content to be shared quickly and easily on relevant social media platforms, thereby providing even greater visibility
We craft a winning strategy to help you build your email list, publish engaging content and connect with your readers.
When we provide web design services, we always offer content that’s 100% original. You won’t need to worry about getting flagged for duplicate content.
57% of businesses have acquired a customer through their company blog
No matter your industry or the products or services you offer, the content on your site, in your ads, in your blogs and on any other written material your customers see has to be crafted in a way that makes readers take notice and doesn’t read like another ad. Content marketing is undoubtedly marketing, but it’s a new and more effective way of marketing. Fitz Designz has five reasons for you to embrace the new marketing method.
When you work with SEO copywriters to optimize your online content, you increase your website and brand's visibility and give your customers the gift of valuable content. Keep in mind that content types range from product and service descriptions to FAQs, blogs and social media. This varied, up-to-date content not only keeps customers on your website longer but also entices them to regularly return. As a result, you can expect increased traffic to your website, which typically translates to increased business.
SEO can also allow you to track your website's rankings, traffic and traffic flow patterns. Whether you choose to track this data on a daily, weekly or monthly basis, you can use it to determine how to further tweak your website or develop your small business digital marketing plan. As you can see, SEO is a powerful tool for website and brand visibility and business planning.
Whether you need digital marketing or a new website, let us handle your online presence
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Fitz Designz is a Subsidiary of Fitz Company, Inc.
Fitz Designz is a Santa Rosa based web design, web development, and digital marketing agency that offers professional small business internet marketing solutions to companies and clients in Santa Rosa, Rohnert Park, Petaluma, Windsor, Sebastopol, Sonoma, Napa, Sonoma County, and Napa County . We help small business owners grow their business online - get in touch with us today for a FREE consultation.