If you’ve spent any time reading about internet marketing, you’ve seen the phrase “search engine optimization.” Usually referred to as “SEO” for short, it’s a method of improving your company’s visibility in search engine results by targeting clients who search for a particular product or service. It’s an exact, sophisticated science that in the hands of the right SEO company can benefit your business in four distinct ways.
The number one spot in search engines is some prime valuable online real estate. That’s because people not only tend to stick to the first page of search results, but they’re also likely to click the first link shown. Getting to that number one spot is a significant traffic booster than can lead to an increase in business.
A DIY approach can often be mistargeted, gaining you the wrong leads or no leads at all. On the other hand, an experienced professional SEO company analyses your business and employs the right strategies to find and target your audience.
Finding potential customers is one thing, but understanding their behavior is quite another. Knowing what clients do once they get to your website is a key component of reaching them and giving them exactly what they want from your business.
A potent SEO strategy leads to paid conversions and, of course, return on investment. A great SEO company can present you with the data, show you the path from optimization to successful conversion and demonstrate how your marketing funds produce real value for your business.
Want to put the expertise of a top-rated SEO company to work for you? Get in touch with Fitz Designz today through our online form. While you’re at it, make sure you follow us on Facebook, and our blog to see the latest updates and pieces of essential marketing wisdom.
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Fitz Designz is a Santa Rosa based web design, web development, and digital marketing agency that offers professional small business internet marketing solutions to companies and clients in Santa Rosa, Rohnert Park, Petaluma, Windsor, Sebastopol, Sonoma, Napa, Sonoma County, and Napa County . We help small business owners grow their business online - get in touch with us today for a FREE consultation.